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What makes International Business Management at Worcester special?

Begin an exciting journey towards a fulfilling career in international business management.

You will spend six months studying abroad at one of our partner universities in Australia, Canada, Europe, New Zealand or the USA.  You can opt to study foreign languages and take a one-year paid placement (in the UK or overseas).  Our network of academic staff, business coaches, worldwide partner Universities and the Chartered Management Institute (CMI), will support you as you launch your international career.

With its focus on innovation, creativity and contemporary issues (such as globalisation, emerging markets, protectionism, demographic changes, more rapid global communications and environmental sustainability), this flexible degree will signal that you are a well-networked, culturally-aware and commercially-focussed graduate.  You will be able to demonstrate that you have the knowledge of international business, the intercultural awareness, management capabilities and language skills that employers most value. 

Our range of fun extra-curricular activities, such as sport clubs, societies, cultural visits and the student social scene further add to your university experience and personal development.

Key features

  • Experience international cultures, learn a language and develop a global mind-set through a period of study abroad
  • Gain an insight into international business management and explore the latest thinking in accountancy, advertising, economics, entrepreneurship, finance, human resources, law, leadership, marketing, project management, public relations and sustainability
  • Enhance your employability through internships, a one-year paid placement (potentially overseas) and integrated coaching from experienced business leaders
  • Work with academics who have extensive experience of international business management, consultancy or running their own business
  • Gain Associate Membership of the Chartered Management Institute - there will be a charge for membership of the professional bodies

It's not too late to apply!

It's not too late to apply to study with us this September.Find out more

Entry requirements

What qualifications will you need?


UCAS tariff points

Entry requirements

112 UCAS tariff points - including GCSE English and Maths at Grade C / 4 or above

Applicants with no formal qualifications may be considered for Mature Student Entry Routes


Other information

If you have any questions about entry requirements, please contact the Admissions Office on 01905 855111 or email for advice.

Further information about the UCAS Tariff can be obtained from

If you are an international student who does not have the relevant entry requirements for direct entry onto this course, our pathway courses at University of Worcester International College could be the right option for you and enable you to still graduate with this degree. To find out more visit the Accountancy, Business & Marketing pathway page.

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Course content

What will you study?

Here is an overview of current modules available on this course. Regular updates may mean that exact module titles may differ.

Year 1


  • Business Challenge
  • Business Viability: Financial and Economic Perspectives
  • Marketing and Management Perspectives
  • World Cultures / Optional modules offered by the Language Centre     


  • World Cultures / Optional modules offered by the Language Centre     


Year 2


  • Business Sustainability
  • Creative Problem Solving
  • Financial Markets, Trading and Investment
  • EU, Human Rights and the Legal Environment
  • Preparing for Placement
  • Leadership Principles and Practice
  • Microeconomics
  • Social Media
  • Operations, Project and Risk Management
  • Customer Behaviour
  • Marketing Communications 
  • Selling and Sales Management 
  • Services Marketing 
  • Management Accounting
  • Personal Taxation
  • Advertising: Influence and Persuasion
  • Public Relations
  • Entrepreneurship and Small Business Management
  • Managing HR and Performance
  • Optional modules offered by the Language Centre       

Optional placement year

You can choose to take a placement year and convert your degree to a 4-year sandwich degree with virtually all of our full-time Single Honours degrees in Business or Computing by taking a year in industry between your second and final years.

You will be able to apply to spend your placement year at an organisation of your choice, anywhere in the UK. Placement opportunities are available in all business sectors, including marketing, advertising, PR, HR, business management, finance, economics, programming and game design.

Visit our work placements page for more information.

Year 3


  • International Business Strategy
  • Intercultural Perspectives
  • International Business Project
  • International Marketing


  • Managing Organisational Change
  • The External Legal Landscape
  • Consultancy Project
  • Collaborative Leadership
  • Economics for Business
  • Managing Emerging Issues
  • Strategic Marketing
  • Brand Management
  • Services Marketing
  • Marketing for the Digital Age
  • Strategic Financial Management
  • International Banking and Finance
  • Audit and Ethics   
  • Audit and Ethics (accredited)
  • Corporate Reporting and Performance Management
  • Contemporary Advertising: Apps, Guerillas, Viral and More
  • Advertising Campaign
  • Spin Doctors, Lobbyists and Other Hidden Persuaders
  • Innovation and Intrapreneurship
  • Strategic Challenges of HRM
  • E-business 

  • Case study

    STUDENT VIEW - Mitchel Hoogstrate, Belgium

    “What I especially like about Worcester is the freedom of choice in terms of topic and approach in every subject, and the support and collaboration from the lecturer and module leader after a choice is made. On graduation, I am planning to find a job in the gaming industry, doing market/advertising/communications.
    Mitchel Hoogstrate, Belgium



  • Case study

    STUDENT VIEW - Caroline Goossens, Belgium

    “I enjoyed the sincere support lecturers provide, and liked gaining a deeper understanding of acquired knowledge and applying it in a more academic and research-focused setting. During the past three years, I have grown to be more confident and to love studying abroad, so for next year, I aim to start studying for a bachelor of geology in Amsterdam, so I can chase my dreams”. Caroline Goossens, Belgium

  • Case study

    STUDENT VIEW - Erik Magpantay, Austria

    “International Business Management has truly exceeded my expectations, in terms of the flexibility of its course content. As a result, I find myself enjoying every class I attend as it significantly complements what I am aiming for in the near future.”  Erik Magpantay, Austria

  • Will_Marston_-_Safecote_Ltd(1)

    Case study

    PLACEMENT STORY - Will Marston

    Will Marston at Safecote Ltd – Studying a semester abroad program pushed Will to also undertake a placement year, which involved him in new business development, designing a new website and creating printed and video promotional materials. The photo above was taken as part of a photo and video shoot to demonstrate the effectiveness of the company’s products to potential clients.



Teaching and Assessment

How will you be taught?

Teaching and Learning

The University places emphasis on enabling you to develop the independent learning capabilities that will equip you for lifelong learning and future employment, as well as academic achievement.  A mixture of independent study, teaching, academic support through integrated coaching and the personal academic tutoring system enables you to reflect on progress and build up a profile of skills, achievements and experiences that will enable you to flourish and be successful.


Worcester Business School courses and modules have been mapped to take advantage of professional body accreditations: see above for further details.


You are taught through a combination of interactive lectures, seminars and individual/ small group project work with a strong emphasis on real-world scenarios and practical applications.

In addition, meetings with personal academic tutors will take place on a weekly basis within designated modules in the first and second years and on an individual needs basis in the final year of the course.

You have an opportunity to undertake a year-long placement in the third year of the course, supervised by a work-based mentor and a University tutor. 

As part of this course you will study abroad in semester 2 of year 2 at one of our exchange partner universities in Australia, New Zealand, the United States, Canada and Europe.

Contact time

In a typical week you will have at least 12 hours of timetabled teaching in lectures, seminars and small-group work. In addition to this, you will spend your time sharing your ideas with your fellow students, taking part in extra-curricular learning activities, engaging with external employers and on independent self-study.

Independent self-study

In addition to the contact time, you are expected to undertake around 23 hours of personal self-study per week.  Typically, this will involve meeting with individual tutors to discuss progress and feedback, completing online activities, reading journal articles and books, working on individual and group projects, undertaking research in the library and online, preparing coursework assignments and presentations, and preparing for examinations.

Independent learning is supported by a range of excellent learning facilities, including the Hive and library resources, the virtual learning environment, and extensive electronic learning resources as well as our network of employers and entrepreneurs. 

Teaching staff

You will be taught by a teaching team whose expertise and knowledge are closely matched to the content of the modules on the course.

The team includes senior academics, professional practitioners with industry experience and business leaders and employers.

Teaching is informed by the research and consultancy work carried out by staff and you can learn more about the staff by visiting our staff profiles.


The precise assessment requirements in an academic year will vary according to the mandatory and optional modules taken by you, but we recognise that you like to know in advance how you will be assessed. With this in mind our assessment strategy has been designed so that: 

  • All modules have both formative and summative assessment elements. Formative assessment allows tutors and you as students to recognise strengths and weaknesses in learning and to address those issues immediately. Summative assessments are graded and count towards the overall module grade by evaluating your learning in a module or a component of a module and comparing it with a standard or benchmark
  • Typically 15 credit/ one semester modules will have one assessment item; 30 credit/ two semester modules will have 2-3 assessments
  • Across each individual year and cumulatively across all three years the concept of continuous assessment and/or building up expertise in different assessment types applies. This means a variety of assessments (such as reports, portfolios, presentations, essays and a final year research or consultancy project) will be encountered by you to suit different learning styles
  • There may be some specialisation by subject: e.g. exams are more common in Accounting and Finance and Economics modules because the professional bodies prefer this method of assessment for exemption/ accreditation purposes and many of our modules are linked to those bodies in order to obtain such exemption/ accreditation
  • We develop your employability skills by means of, for example, report writing, presentations, and the development of self-awareness and critical reflection in the tasks set


You will receive feedback on practice assessments and on formal coursework assessments. Feedback on examination performance is available upon request from the module leader.

Feedback is intended to support learning by indicating how you can improve in future assignments and you are encouraged to discuss it with personal academic tutors and module tutors to help support your development. We always place you the student at the centre of the learning experience: for example, your written feedback will provide evidence of how you are enhancing your essential academic and employability skills.

Feedback on formal course work assessments is normally provided within 20 working days of hand-in.


Where could it take you?

  • Benefit from integrated career coaching throughout your course, where we will support you with preparation of your CV and interview technique
  • Develop the knowledge, skills and capabilities needed to make an immediate impact in your chosen organisation
  • Develop strategic insight in your chosen specialism so that you can deliver long term value for your chosen organisation
  • Gain professional body accreditation, exemptions and recognition
  • Create a portfolio of direct business experience through a one-year paid placement, internships, consultancy projects and company visits
  • Work on live client projects through the Business School’s Media Lab
  • Build your own business network
  • Learn a foreign language and experience international cultures through opportunities to work and study abroad
  • Develop your own business through the Business School’s Incubator
Prospectus cover - students outside our historic City Campus buildings

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How much will it cost?


How do you apply?

Applying through UCAS

International Business Management BA (Hons) N122
International Business Management (Placement Year) 4 Yr: N120

UCAS is the central organisation through which applications are processed for entry onto full-time undergraduate courses in Higher Education in the UK.

Read our How to apply pages for more information on applying and to find out what happens to your application.


N122 or N120

Apply now via UCAS

Get in touch

If you have any questions, please get in touch. We're here to help you every step of the way.

Admissions office

01905 855111  

Admissions tutor

Kate Dobson
01905 54 2520