Monday, 18 June 2012
Two Psychology students impressed a panel of judges with an internet-based training business to scoop the University of Worcester’s annual Bizcom Award.
Layla Ho and Iain Smith developed The 3rd Place as a solution to the problem of high stress levels at work. The idea is that companies host The 3rd Place on their staff intranet pages, where people can obtain information on stress, training and psychometric testing and stress relief outlets.
Layla said: “Each person needs a third place in their lives; home, work and that third place, whether that’s a hobby or some other outlet away from home and work.
“The idea is that companies host this website on their intranet in a bid to keep stress levels among their staff down and increase productivity.”
The students put their idea forward for the Bizcom Award, which was this year sponsored by MarkeTest, which provided £500 of market research support to the winner.
David Morgan, from the firm said: “The Bizcom Business Ideas competition is a superb platform for students to develop invaluable business and enterprise skills preparing them for real life business experience after university. MarkeTest are proud to support this fantastic competition and look forward to helping the winner take their innovative idea to the next level.”
The judging panel consisted of Tsvetan Futekov, from Bright Futures Society, Rebecca Twisleton, from Enterprise Rent-a-Car, who is also a University of Worcester graduate, and John Atkinson, of Atman Strategy.
Iain, from the winning team, said: “There were some really great ideas and we were up against very stiff competition, so it was just fantastic. This is a first step for us in terms of putting our business idea into operation.”
Katherine Jones, Work Placements and Enterprise Manager at the University, said: “This year’s candidates were very strong indeed and it was difficult to choose between them. It’s fantastic to see our students being so entrepreneurial and I’m sure that many of these ideas will become successful businesses in the future.”