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What makes Graphic Design at Worcester special?

Graphic designers are the gatekeepers of visual communication. Thanks to the smartphone, the entire internet now fits inside our pocket. In the digital age, there is a greater need than ever for eye-catching graphics and inspirational messages that stands out from the crowd.

At Worcester, we put theory in to practice with live briefs for genuine clients - exposing you to commercial and professional situations as your academic knowledge and practical abilities grow.

From a single printed advert to the complex visual language of a major company’s brand, graphic designers create compelling stories in visual language.

Key features

  • Extensive industry links, including live professional briefs run in collaboration with major organisations, expert guest lecturers and our own commercially experienced staff team
  • Showcase your talent with our final year Degree Show. A prestigious private view opens the exhibition, your chance to share your work with top industry professionals
  • 94% of students within work or further study six months after graduation
  • Diverse future career possibilities, including graphic design, children's publishing, web design, sustainable packaging and print design, arts and media administration, or as self-employed designers

The entire course staff have been nothing but supportive over the last three years, while encouraging and developing creative skills with all students.

Martin Price, Graphic Design BA graduate.

Entry requirements

What qualifications will you need?


UCAS tariff points

Entry requirements

104 UCAS tariff points

Shortlisted applicants are invited to attend for interview and to provide a portfolio for consideration


Other information

If you have any questions about entry requirements, please contact the Admissions Office on 01905 855111 or email for advice.

Further information about the UCAS Tariff can be obtained from

If you are an international student who does not have the relevant entry requirements for direct entry onto this course, our pathway courses at University of Worcester International College could be the right option for you and enable you to still graduate with this degree. To find out more visit the Art and Design & Creative Media pathway page.

Book your place at an Open Day

Want to know why so many students love living and studying in Worcester?

Our open days are the perfect way to find out.

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Course content

What will you study?

Here is an overview of current modules available on this course. Regular updates may mean that exact module titles may differ.

Year 1


  • Multimedia in Context
  • Design: Skills and Theory
  • Creative Digital Imaging and Typography
  • Concept Visualisation


  • Origins and Functions
  • Video Production Project
  • Creative Digital Imaging
  • Creative Typography 
  • Image Making
  • Image and Meaning
  • Optional modules offered by the Language Centre

Year 2


  • Concept Generation, Research and Preproduction        
  • Graphic Design for Internet and Multimedia
  • Graphic Design for Print 
  • Publication Design
  • Graphic Information Design        


  • 2D Animation
  • Creating Sound for the Moving Image
  • Digital Photography
  • Communication Design and Motion Graphics
  • Children’s Book Design
  • Narrative Illustration            
  • Editorial and Advertising Illustration


Year 3


  • Design Awards and Exhibition
  • 24 hour 'Pressure Projects'


  • Studio Photography
  • Documentary Photography
  • Green Design
  • Major Project 1
  • Live Brief
  • Industry Collaboration
  • Authorial Practice

I loved how broad the course was - I could pick from a wide range of modules to suit my interests. The lecturers were all so enthusiastic it was impossible not to enjoy the course.

Stephen Hall, Graphic Design & Multimedia student

Teaching and Assessment

How will you be taught?

The University places emphasis on enabling students to develop the independent learning capabilities that will equip you for lifelong learning and future employment, as well as academic achievement. A mixture of independent study, teaching and academic support through the personal academic tutoring system enables you to reflect on progress and build up a profile of skills, achievements and experiences that will enable you to flourish and be successful.

A big focus within the Graphic Design course is to make sure our students are experienced not only in an academic sense, but also practically through ‘live’ briefs with real clients and wants. Students will most likely encounter more ‘live’ briefs from year 2 onwards and will definitely be expected to have had some of these experiences by the close of year 3. ‘Live’ briefs (where students normally only take design outputs to ‘working prototype’ level only) run in parallel with your academic learning on our year 2 and year 3 modules and provide excellent experiences and transferable skills as well as portfolio pieces that you as a graduate can use in interview situations and discussions with future employers.


You are taught through a combination of: taught sessions, workshops, individual tasks and occasional small and large group tasks. In addition, you may also witness visiting speakers and client meetings in years 2 and 3 as we scale up your involvement in real/live projects.

In addition, meetings with personal academic tutors are scheduled on at least 4 occasions in the first year and three occasions in each of the other years of a course.

You have an opportunity to develop your existing skills in design, visualising, mac skills (around the latest versions of the Adobe Suite) as well as your skills in liaising with and presenting to clients. As well as your academic learning we’ll look to put on supporting/linked study visits where appropriate, visiting lectures from professionals across a range of related mediums and client meets and presentations.

You'll also have the opportunity to attend specialist trips to events, museums and sites linked to your studies.       

Contact time

In a typical week you will have around 12-16 contact hours of teaching.  The precise contact hours will depend on the optional modules selected and in the final year you will normally have slightly less contact time in order to do more independent study.

Typically class contact time will be structured around:

  • 1.5 hours of lectures, small and large group work, presentations, linked videos
  • Break 30 mins
  • 1 hour of lectures, small and large group work, presentations, linked videos  

Independent self-study

In addition to the contact time, you are expected to undertake around up to 10 hours of personal self-study per week.  Typically, this will involve: completion of tasks set in the classroom, research linked to a brief set and/or ongoing development of your work linked to a module’s major assessed brief.

Independent learning is supported by a range of excellent learning facilities, including the Hive and library resources, the virtual learning environment, and extensive electronic learning resources. We also offer up Skype tutorials now in some cases.       


The course provides opportunities to test understanding and learning informally through the completion of practice or ‘formative’ assignments.  Each module has one or more formal or ‘summative’ assessments which are graded and count towards the overall module grade.

Assessment methods include: Assessment of written, design and personal development blog outputs by tutor. Assessment of presentation talks about work ongoing.

The precise assessment requirements for an individual student in an academic year will vary according to the mandatory and optional modules taken, but a typical formal summative assessment pattern for each year of the course is:

  • Year 1 Assessment of either written report (1500 words) and design outputs and/or presentation at the end of both semester 1 and 2.  
  • Year 2 Assessment of either written report (1500 words) and design outputs and/or presentation at the end of both semester 1 and 2.  
  • Year 3 Assessment of either written report (1500 words) and design outputs and/or presentation at the end of both semester 1 and 2.      


You will receive feedback on practice assessments and on formal assessments undertaken by coursework. Feedback on examination performance is available upon request from the module leader. Feedback is intended to support learning and you are encouraged to discuss it with personal academic tutors and module tutors as appropriate. We commonly provide feedback either as a 1-1 informal tutorial scenario or via e-mail or (on request) Skype or equivalent video conferencing.

We aim to provide you with feedback on formal course work assessments within 20 working days of hand-in.

Meet the team

You will be taught by a teaching team whose expertise and knowledge are closely matched to the content of the modules on the course. The team includes specialists with industrial experience in the fields of: Web Design and Coding, Typography, Visualising, Layout and Design for print and screen/linked media, Mac skills (with the Adobe Suite), Information Design Skills and Children’s Book Design and Publishing Skills to name but some.

Teaching is informed by research and consultancy and 90 per cent of course lecturers have a higher education teaching qualification or are Fellows of the Higher Education Academy.



  • Helen Holmes

    Helen is the Course Leader for Creative Media, and your first point of contact. She graduated from De Montfort University with a degree in Graphic Design and has extensive professional industry experience in design for the community, corporate identity, advertising, branding, web design, print and - her speciality - typography. She has a PGCHE and is a fellow of the Higher Education Academy. Helen teaches Live Briefs, Industry Collaboration and Professional Practice for third years, and helps students to prepare for their final year Degree Show to optimize employability.

  • sam-collett-humanities-university-worcester

    Sam Collett

    Sam is a web designer/coder/strategist/games designer/thinker. His specialism is to be jack-of-all-trades when it comes to working with digital media, underpinned by sound design and logic. Sam worked on numerous big brands over his 15+ years of digital agency work (1997-98: Designer, IMI-Net; 1998: freelance designer, DeepEnd Design; 1998-2004: Lead Designer, Lateral Net; 2004-05: Head of Creative, PartyGaming). For almost seven years, he worked on the Levi's account in both Europe and the US.

  • andy-new-prof-250

    Andrew Stevenson

    Andrew has worked at Riley Advertising - a national advertising agency - and Riley Internet Design, helping to create early web presences for companies and brands including Bacardi and JD Wetherspoons during his time there. Andrew’s research interests include Psychogeography and developing new media methods to portray human emotions via multimedia mapping. 

  • helen-holmes-humanities-university-worcester

    Helen Holmes

    At Worcester, Helen is Module Leader for modules including: Graphic Design Theory and Practice; Graphic Design and Typography; Creative Digital Imaging; and Publication Design. She is currently leading the University's collaboration with the National Trust at Croome Park to deliver aspects of work involved in its ambitious, five-year Heritage Lottery-funded programme, Croome Redefined. The programme will provide students on Worcester's design courses with opportunities for internships and to work on a variety of 'live briefs'.


Final Year Art Shows

Visit the website

The Worcester Degree Shows are the culmination of work from students on the University of Worcester's arts courses.


Where could it take you?


Graduates from this course have gone on to work in sectors such as publishing, graphic design, web design, media and arts administration, or are self-employed. This course also provides an excellent basis for further studies.

Its interdisciplinary nature means that students develop skills that are attractive to employers. In a Destinations Survey carried out by the University of Worcester Careers Service, 94% of Design students had found work or had gone on to further study within six months of graduating.


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How much will it cost?

Full-time tuition fees

UK and EU students

The standard tuition fee for full-time UK and EU students registering in the academic year 2018/19 will be £9,250 per year.

For more details, please visit our course fees page.

International students

The standard tuition fee for full-time international (non-EU) students registering in the academic year 2018/19 will be £12,100 per year.

For more details, please visit our course fees page.

Part-time tuition fees

UK and EU students

The standard tuition fees for part-time UK and EU students registering on this course in the academic year 2018/19 will be £1,156 per 15-credit module, £1,542 per 20 credit module and £2,313 per 30-credit module.

For more details, please visit our course fees page.

Additional costs

Every course has day-to-day costs for basic books, stationery, printing and photocopying. The amounts vary between courses. In addition, you will need to cover the cost of travelling to and from approved workplaces and placements in order to meet the requirement that you spend no fewer than 600 hours in practice over the duration of the course.


Finding the right accommodation is paramount to your university experience, and our welcoming student communities are great places to live and study.

We have over 1,000 rooms across our halls of residence. With rooms to suit every budget and need, from our 'Traditional Hall' at £98 per week to 'En-suite Extra' at £159 per week.

For full details visit our accommodation page.


How do you apply?

Applying through UCAS

Single Honours:
Graphic Design BA - W210 BA/GDM 

Joint Honours:
Animation and Graphic Design BA - WWP2
Creative Digital Media and Graphic Design BA - PW3G
Graphic Design and Illustration 
BA - W292

UCAS is the central organisation through which applications are processed for entry onto full-time undergraduate courses in Higher Education in the UK.

Read our How to apply pages for more information on applying and to find out what happens to your application.



Apply now via UCAS

Part-time applications

If you would like to apply to study this course part time, please complete our online application form.

Get in touch

If you have any questions, please get in touch. We're here to help you every step of the way.

Admissions office

01905 855111  

Course leader

Andrew Stevenson